MUI Robotics is ready to expand
into the U.S. market!
Congratulations on successfully representing
Thailand and showcasing its technology
at the SelectUSA Investment Summit
in Washington, D.C.
Thailand continues to make its mark on the global innovation stage. Most recently, MUI Robotics, a Thai DeepTech startup specializing in Sensory AI—artificial intelligence that replicates human sensory capabilities, particularly the sense of smell—has been selected to present the innovation at the SelectUSA Investment Summit 2026 (www.selectusasummit.us) in Washington, D.C., United States. This achievement reflects the potential of Thai startups to compete on the global stage in DeepTech industry.
MUI Robotics has developed “AI-Nose,” an AI-powered scent detection system that converts odors into real-time digital data using advanced sensors and machine learning. The technology has wide-ranging applications across industries, including food and beverage quality control, manufacturing, environmental monitoring, and healthcare—helping reduce human error and improve operational efficiency. This innovation known as “Artificial Sense,” an emerging frontier technology gaining global attention.
Participating in the SelectUSA Investment Summit 2026 marks a significant step for MUI Robotics, as it is one of the largest and most influential investment forums in the United States, the summit brings together global investors, Venture Capital Funds, leading technology companies, and government agencies from various countries in one place. Providing a valuable opportunity for startups to connect with international funding, build strategic partnerships, and access the U.S. market—one of the largest and most dynamic markets in the world. This is especially critical for DeepTech startups, which require substantial investment, collaboration, and a strong ecosystem to scale effectively.
The success of Mui Robotics also reflects the role of the National Innovation Agency (NIA) in driving Thai startups onto the global stage. Under its “G-Global” strategy, NIA is committed to empowering Thai startups to grow and compete internationally through key initiatives such as Scaleup to Global, which accelerates startup growth and supports international expansion, and Gateway to ASEAN, which helps startups access Southeast Asia—one of the fastest-growing economic and digital regions in the world. These programs focus on building business networks, partnerships, and enhance confidence among international investors.
MUI Robotics has also received support from NIA to showcase its innovation at JUMPSTARTER, and made it into the Top 30 Global PITCH COMPETITION—one of Asia’s most prominent startup and innovation events. Participating in this event has enabled the company to validate market potential, build partnerships, and connect with investors, marking another step toward global expansion.
This achievement not only highlights the potential of MUI Robotics but also underscores the advancement of Thailand’s startup ecosystem in transforming innovation into real-world, globally competitive solutions.
#GoGlobal #GlobalExpansion #ScaleUpToGlobal #ThaiStartup #DeepTech